Q8. Explain what acquisition reports are about in Google Analytics.

About Us Forums 20. Google Analytics Q8. Explain what acquisition reports are about in Google Analytics.

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    Ans. Acquisition reports in Google Analytics analyze and record how users enter your website. There are different reports to analyze everything from the source of the traffic, meaning where the use arrived on your site.

    It could be directly, through a search engine, social media site, etc. It also measures how successful a particular ad campaign might have been in attracting users and generating leads.

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